Make the Claim Work Prompt pack

About this prompt pack

Make HOLD stay together, roll a fresh coat onto NEW and plane SMOOTH into shape. These eight tool ads give you every exact prompt and the words to swap, with contact, material and camera choices you can carry into your own campaign.

What you'll learn

• Hold the word — The clamp holds HOLD together. Keep both jaws touching the outer letters so the product earns the claim.
• Roll on new — The roller renews NEW. Put the sleeve at the paint boundary so the change has an obvious cause.
• Plane the claim — The plane makes SMOOTH tangible. Show rough grain ahead of the blade and a clean surface behind it.
• Fasten the message — The staple gun makes STAY stay. Use woven letters and visible fixings so the word has something to resist.
• Level the letters — The level rests on LEVEL. Keep the letter tops aligned and the bubble centred to make the promise readable.
• Cut the outline — The jigsaw cuts CUT from plywood. Keep the blade at an unfinished edge so the tool is doing visible work.
• Drive the join — The drill joins JOIN. Put the screw on a plate that crosses a real split, giving the action a purpose.
• Seal the gap — The nozzle seals SEALED. Keep a visible open gap ahead and a neat filled joint behind the tip.